New Art of Manliness Store (Plus New T-shirts & Posters)

by Brett & Kate McKay on June 14, 2013 · 302 comments

in Blog

For years now we’ve had an online store that sold different Art of Manliness themed products like t-shirts, posters, and stationery.

But there were a few problems.

First, the shopping experience in the AoM Store was a pain in the butt. If you wanted an AoM t-shirt, you had to go to the Tankfarm site; if you wanted stationery, you had to go to the Page Stationery website; and if you wanted posters, you had to use a special PayPal cart that I created.

How annoying is that? You had to visit three different sites and enter your credit card info three different times just so you could get a t-shirt, poster, and a box of AoM stationery. What’s more, if you had a question about your order, you had to check with three different companies.

Second, I was handling the fulfillment and shipping on posters and pocket notebooks myself. That wasn’t a big deal when we were first starting out, but I found myself devoting more and more of my time each week to rolling posters and stuffing them in tubes instead of creating virile content to help improve the lives of men. Christmastime was the worst. And because I was a rank amateur when it came to shipping and fulfilling, I biffed many an order.

To solve the crappy shopping experience and to ensure I never pull another all-nighter rolling posters, I’m happy to announce that we’ve partnered with ROBYN Promotions in Oklahoma City to create a new shopping experience for the Art of Manliness Store.

The New Art of Manliness Store


One-stop shopping. You can now order all our items in a single (and secure) shopping cart. No more visiting multiple sites to get what you want.

Order tracking. When people ordered posters from me, they had no clue on their order status. I didn’t either. I didn’t have order tracking. Now we do. As soon as your order ships, you’ll get an email with your tracking number so you can see how soon you’ll have your manly products.

Faster order turn-around. I could only devote Fridays to shipping posters and notebooks. That’s all the time I had. So if you ordered something on Friday after I visited the post office, it would be a week before your order would even get sent. With the new AoM store, your order will be shipped within 48 business hours. No more waiting nearly two weeks to get your order.

Better customer service. Because we have dedicated professionals taking care of shipping and handling, we can offer better customer service. If you have a question about your order, just contact us.

I want to thank Eric Granata at ROBYN for his work on getting the new store going.

New Products

In addition to launching a new store platform, we’re also excited to announce a bunch of new products.

New Posters — Featuring the Artwork of Ted Slampyak

Over the past few years, we’ve had the privilege of working with illustrator Ted Slampyak to create some awesome visual guides for the Art of Manliness. Many of you have requested posters featuring his artwork. We are happy to oblige.

Know Your Lifts


Ted has created a set of visual guides demonstrating proper weight lifting technique that we call “Know Your Lifts.” Now you can buy the visual guides as posters. They’re perfect for your home gym or Crossfit Box. We currently offer three posters: high-bar back squat, deadlift, and overhead press. Save $6 when you buy the complete set.

Cell Phone Etiquette Posters


Back in January, we worked with Ted to create a set of vintage-inspired propaganda posters on cell phone etiquette. It’s been one of our most popular posts of the year. Now you can buy a real-life poster for your office or classroom to remind people to practice good smartphone etiquette. Save $10 by buying the complete set.

In addition to these new posters, you can also buy our popular “If” and “Man in the Arena” posters.

New T-shirts


The gents at Tankfarm Clothing have once again designed a set of virile themed t-shirts for the Art of Manliness.

In addition to the new designs, we also have a few of our classic designs in stock like “Gentleman and Scholar”, “Rough Rider”, and “Strength & Honor”.

Other Virile Products

Besides t-shirts and posters, you’ll find some other great products in our online store.

AoM Pocket Notebooks


Far from being a modern fad, the pocket notebook has a long, important, and manly history. Pocket notebooks were part of the arsenal of a long list of great men from Thomas Jefferson to Thomas Edison. Follow in their footsteps by carrying your own official AoM pocket notebook where you can write down all your manly ponderings and ideas. The cover has John L. Sullivan with the words “Semper Virilis” (Always Manly) circling his head. On the inside of the front cover, you’ll find the poem “If” by Rudyard Kipling, and on the inside back cover, you’ll find Teddy Roosevelt’s “Man in the Arena” speech.

AoM Letterpress Stationery and Coasters


A gentleman understands the power of a handwritten note. Unfortunately, quality stationery designed specifically for men is hard to find.

That’s why Art of Manliness has teamed up with Page Stationery to create a line of manly correspondence cards, perfect for jotting off a quick note.

We’ve also have some letterpress coasters for your manly beverages.

Special Launch Giveaway

To celebrate the launch of our new store and new products, we’re having a giveaway. The prize is any one item from the new AoM store. To enter, visit the Art of Manliness store, pick out an item that you’d like, and leave a comment below sharing which item you want.

Deadline to enter is Friday, June 21, 2013 at 5PM CDT. We’ll then pick three random comments to determine our three lucky winners.

As an incentive to enter, every one who enters will be sent a 10% discount code for the AoM store at the end of the contest.

Update: Our lucky winners are: Jason from Williamstown, NJ (Gentleman & Scholar tee), Victor from Chicago (Rough Riders tee), and Anthony from Westfield, IN (Know Your Lifts poster set).


201 Andrew June 16, 2013 at 8:58 pm

I’d like the strength and honor t-shirt. Two important qualities for any man to follow and remember!

202 Jason June 16, 2013 at 9:23 pm

The Strength & Honor T-Shirt is pretty sweet looking.

203 Joseph June 16, 2013 at 9:54 pm

The “The Man in the Arena” Poster would be a nice edition to a certain wall of manliness.

204 Chris Millett June 16, 2013 at 10:17 pm

I would love to be an owner of the signed copy of The Art of Manliness book! The new website is awesome!

205 John June 16, 2013 at 11:20 pm

I would enjoy one of everything, but what stands out is the “If” poster. It would be perfect for my eldest son when he gets just a bit older (I would then have to buy a second one for my youngest son after that). It can sometimes prove difficult to turn boys into men in this era.

206 Julian Garza June 17, 2013 at 12:33 am

I would love a set of the “Know your lifts” posters. They’d be a great decor piece and a really cool thing to have friends stair at when they come over to get some workouts in.

207 Tom Anderson June 17, 2013 at 1:55 am

I would most likely want a T-Shirt to add to the collection.
Can’t get on the store at present though; I’m getting an “Object reference not set to an instance of an object.” error.

208 Lucas June 17, 2013 at 5:12 am

Those pocket notebooks are classy as anything. My pick for sure.

209 Mike M. June 17, 2013 at 5:52 am

The ‘If’ poster will be mine, one way or another! It can hang in my office while Dr. Seuss’ ‘Unless’ hangs above my sons desk in his room.

210 Taber June 17, 2013 at 5:55 am

The Art of Manliness book would be a great addition to anyone’s library. It would be great to own a copy!

211 Michael June 17, 2013 at 6:40 am

Man in the Arena poster would be great

212 Ben June 17, 2013 at 7:03 am

The Hustle tshirt

213 Phil June 17, 2013 at 7:39 am

I love the bull moose tshirt. I keep dropping hints for birthdays and christmas to no avail.

214 Ken Gross June 17, 2013 at 7:41 am

Wow – what a great selection! OK, to pick one, it would be “The Man in the Arena” Poster. Inspiration from one of my favorite historical figures. The remaining decision would be where to hang it – office or study…

215 BJ Simpson June 17, 2013 at 7:45 am

Thanks for the opportunity to win a free item from your new store! I really like the T-Shirt that says, “The World Belongs to Those Who Hustle.”

216 Adam Blakely June 17, 2013 at 7:51 am

Great store – I would go with the stationary: boxer, man, mustache.

217 Jeremiah D. June 17, 2013 at 8:34 am

Nice updates to the store! I would like the strength and honor t-shirt.

218 Steve McLaughlin June 17, 2013 at 8:44 am

A small of the Strength & Honor tee would be awesome

219 Kevin S. June 17, 2013 at 8:56 am

I’m really liking the store… I would go with the Rough Rider t-shirt, and if I should be so lucky as to win, I’d like a Medium

220 Dave B June 17, 2013 at 9:06 am

Great updates! Just for entry sakes here, it is a tough call to pick one! In a close race with the Hustle shirt, I would like the Strength and Honor shirt, if chosen. My boys would love it! We do the Roman forearm handshake and say Strength and Honor, so I know they would get a kick out of the shirt. Thank you for all you do!

221 Richard Williams June 17, 2013 at 9:09 am

I really like the Official Art of Manliness Sticker.

222 Josh June 17, 2013 at 9:16 am

Definitely the Strength and Honor T-shirt (M). I like the design, and it’s subtle enough that someone may ask what/where it’s from.
I also like the coasters, but those will wait until I’m not drinking out of plastic cups…

223 Colin June 17, 2013 at 9:21 am

Wow! There’s quite a bit that would be great to win! But I’d have to go with the “Strength and Honor” T-shirt. A Medium please.

224 Geoff June 17, 2013 at 9:22 am

I love this site and wholeheartedly agree with its purpose. That being said an offer of a chance to win free stuff never hurts. I suppose that I would love anything from your store, but most especially the “Manvotionals” book as I cannot adequately express my love for antiquities and long for a return to the manly virtues as expressed by the true men of the past.

If I may make one small suggestion for your store it would be to add the business/calling cards to the stationary section. After seeing this post I went and purchased a few items and was somewhat disappointed that I could not also buy the business cards I have been wanting.

Thanks for your site and your advice,


225 Cap June 17, 2013 at 9:33 am

Men’s stationary: Dog, hunter, mallard.

226 Eric June 17, 2013 at 9:49 am

Diggin’ the Know Your Lifts posters! Bravo to whomever mentioned to Brett that these drawings would make excellent posters. Like you mention Brett, these would look freakin’ sweet next to the whiteboard in my coming-together-1-piece-at-a-time basement home gym.

227 Mattias Eriksson June 17, 2013 at 10:25 am

The Rudyard Kipling “If” Poster, because I really like both the meaning and the design of the poster, think its really great.

228 Adam June 17, 2013 at 11:01 am

Large Rough Rider T-Shirt. Thanks!

229 Clint June 17, 2013 at 11:02 am

I’d really like a copy of The Art of Manliness Book. The Gentleman and Scholar t-shirt is pretty cool too!

230 Drew June 17, 2013 at 11:04 am

I’ve had my eye on an If poster since my son was born

231 Andrew June 17, 2013 at 11:12 am

Teddy Poster, please.

232 Dave Windrim June 17, 2013 at 11:13 am

It would be a pleasure to wear the strength and honor t-shirt.

233 Jay June 17, 2013 at 11:16 am

The Strength & Honor t-shirt is by far the best of the bunch. The design is classy and meaningful. Would love to get one!

234 Jay June 17, 2013 at 11:18 am

Would love to get the strength and honor T-shirt.

235 Brian June 17, 2013 at 11:42 am

The AOM pocket notebooks to replace the spiral bound ones that I currently use. The spirals fall apart after a week of use.

236 Cody June 17, 2013 at 11:46 am

Strength and honor T-shirt in a large

237 Eric June 17, 2013 at 11:58 am

I’ve been eyeing up the Bull Moose shirt for some time – whether or not I win, it may be time to pull the trigger!

238 Anthony June 17, 2013 at 12:05 pm

I like the rough riders t-shirt. I’ve always been a fan of Teddy.

239 Rob June 17, 2013 at 12:24 pm

I’d love on of those stationary sets. Have a wedding coming up, which means lots of thank you notes. These would be a classy way to send em.

240 Caleb June 17, 2013 at 12:30 pm

Sullivan Wreath T-Shirt: small

241 Scott June 17, 2013 at 12:35 pm

I would love the Men’s Stationery: Man, Briefcase, Straight Razor

Pick Me!

242 neal brady June 17, 2013 at 12:38 pm

the strength and honor t shirt would be a nice addition.

243 Charles June 17, 2013 at 12:59 pm

If I win, I’d like the Art of Manliness book, please.
Thank you for this giveaway and congratulations on the new launch.

244 Chris Curtis June 17, 2013 at 1:08 pm

The Know Your Lifts poster set would go great in my new home gym!

245 Al June 17, 2013 at 1:22 pm

The phone etiquette poster set would go well in my office. Nice products!

246 Jason Butz June 17, 2013 at 1:31 pm

I’m really digging the Strength & Honor T-Shirt.

247 david June 17, 2013 at 1:45 pm

Congrats on the new store!

I’d love a Rough Rider T-Shirt to go with my S & H shirt.

248 Claude June 17, 2013 at 3:25 pm

Finally! Glad you’ve created the store.

I’d LOVE the Manvitationals book.

Thank you.

249 Garrett June 17, 2013 at 4:13 pm

I like the coasters!

250 Greg June 17, 2013 at 4:34 pm

The Bull Moose t-shirt or the Man in the Arena poster would be a great TR addition to my existence.

251 Jesse Zellar June 17, 2013 at 5:06 pm

I would love a copy of:

The Art of Manliness Book (Signed)


252 Caleb June 17, 2013 at 5:20 pm

Strength and Honor shirt

253 Gail June 17, 2013 at 6:27 pm

I would love a copy of the Manvotionals book. As a lady who loves manly men, I want to do my best to emulate the qualities I respect in them so much.

254 Cheyenne Rohde June 17, 2013 at 6:35 pm

I think the Strength and Honor shirt is awesome, So I’d have to ask for that if I won
Good Luck All
(And thanks for holding the contest Mr and Mrs McKay)

255 Alden June 17, 2013 at 9:30 pm

I would love the If poster.

256 Adam D June 17, 2013 at 9:56 pm

Strength & Honor shirt, size large

257 Walter June 17, 2013 at 11:37 pm

The Strength & Honor T-shirt is hands down the coolest shirt!

258 Matthew M June 17, 2013 at 11:37 pm

A lot of this stuff is great, but if I had to pick, I think I’d like the Rough Rider shirt. Good old TR.

259 Dylan T June 18, 2013 at 12:51 am

That Sullivan Wreath t-shirt is an awesome piece that’s sure to strike up conversation and will definitely bring attention to THE ART OF MANLINESS… Plus it’s Boston Strong Boy, i had this guys poster in my room growing up going to boxing classes…eventually mma but this was my idol, just look at his record. Anyway, this shirt would be greatly appreciated!!

260 Michael S June 18, 2013 at 1:49 am

I would love to have the Gentleman & Scholar t-shirt! I will be getting a few shirts and the teddy poster with that discount code, thanks so much!

261 Max June 18, 2013 at 7:07 am

Definitely the pocket notebooks. I go literally nowhere without a notebook (yes, in the real meaning of the word “literally”, which means yes, the bathroom too) and can always use more.

262 Nathan Putrich June 18, 2013 at 9:06 am

“If & Man in the Arena Poster Set” sounds great! Thanks so much for the giveaway.

263 MatthewSD June 18, 2013 at 9:07 am

All of the items in the new store seems top quality. I would want the Sullivan Pocket Notebooks. Having writing material with me at all times has proven just as useful as having a multitool or a flashlight. Never leave home without one!

264 lady brett June 18, 2013 at 10:51 am

i’ve been wanting to get the “gentleman and scholar” shirt for my brother for some time. and his birthday is coming up =)

265 Austin Davies June 18, 2013 at 12:27 pm

I would get a strength and honour t-shirt.
I would also get a set of notebooks and a few sets of the hunter stationary…
A may just buy all that stuff fairly soon :)

266 Anthony June 18, 2013 at 2:25 pm

I would love to get the three pack of lift posters for my garage to go next to my squat rack. I think they’d make a great addition to my motivational material. Plus, tomorrow is my birthday. :)

267 Caleb June 18, 2013 at 2:58 pm

The Cell Phone Etiquette posters caught my eye, particularly the “Give Full Attention” one. Trying to teach middle school boys manliness is a task indeed.

268 Tadd Schowengerdt June 18, 2013 at 3:23 pm

I would love to have the If & Man in the Arena poster set!! They would look great framed and hanging on my wall!

269 Mike June 18, 2013 at 3:32 pm

I would never take off the Rough Rider shirt in Medium.

270 Danny June 18, 2013 at 6:00 pm

Strength and Honor T- Shirt is an essential in any mans wardrobe.

271 Alex June 18, 2013 at 6:10 pm

The ‘If’ and “Man in the Arena’ Poster set please!

272 Daniel June 18, 2013 at 6:22 pm

The Hustle tee, because it’s true.

273 Joe Spiwak June 18, 2013 at 8:25 pm

A Large Strength & Honor T-Shirt would be great

274 Matthew June 18, 2013 at 9:32 pm

So much good to choose from on the new store website! Staying practical though, I’d have to say I would really appreciate having a signed copy of the Manvotional book, for a worthy reminder in tough times, or a good word to a friend.

275 Doug June 18, 2013 at 10:17 pm

I’ve always loved the Bull Moose t-shirt (in XL) and the party it stands for. It seemed to be a great balance from what he came from before and trying one more time to run.

276 Steven June 19, 2013 at 4:50 am

Where else you would start but with the Art of Manliness Book?

277 latham June 19, 2013 at 5:34 am

Signed art of manliness book

278 Cocktailsfor2 June 19, 2013 at 6:26 am

Contest entry: Set of “Down the Hatch” coasters.

Good luck to me!

P.S. – Good to see you’ve consolidated all the products under one roof. As you wrote, the welcome end to a headache.

279 Sam June 19, 2013 at 7:54 am

The “If” and “Man in the Arena” poster set would look great in my office.

280 Brian June 19, 2013 at 10:35 am

The “know your lifts” posters would be my pick.

281 Joseph Nelson June 19, 2013 at 11:05 am

The Manvotionals Book

282 Valeth June 19, 2013 at 11:52 am

The monogram shirt is certainly nice. The logo striles a fine balance between modern and contemporary style.

283 Stan June 19, 2013 at 12:13 pm

Tough call, but I’d go with ‘Strength and Honor” T-Shirt.

Also a friendly critique for the site – A general description of the shirts is needed to aid in size selection. e.g. “All shirts are 100% pre-shrunk cotton and full cut” or “Blended 90/10 fabric and a tapered athletic cut” Good luck with the new storefront!

284 Chris June 19, 2013 at 1:48 pm

Men’s Stationery: True North, Man, Pipe

285 Chad Nabors June 19, 2013 at 2:08 pm

A large “Strength & Honor” shirt would be terrific. A great looking t-shirt…

286 Jake M June 19, 2013 at 4:50 pm

Who wouldn’t want the Hustle T? I know I would take an XL (assuming it’s 100% cotton). Thanks.

287 Jordan June 19, 2013 at 7:05 pm

The “If” and “Man in the Arena” poster set would be great.

288 Chris June 19, 2013 at 8:39 pm

Great store! Thanks for all the work you guys have put into this site. My pick is the strength and honor t-shirt.

289 Jeff Bridges June 19, 2013 at 9:12 pm

No question, I’d love the Bull Moose t-shirt! Love it.

290 Matthew June 19, 2013 at 10:57 pm

I’d like the “Gentleman & Scholar” shirt. I’ve been hearing it enough, maybe I should go ahead an blazon it across my chest.

291 Ryan Hagenson June 19, 2013 at 11:02 pm

I would have to go with the Rough Rider shirt. Known for vast Teddy knowledge so I would rock a shirt like that.

292 Paul June 20, 2013 at 10:25 am

Please bring back the “Citius, Altius, Fortius” t-shirt.

293 Sayee June 20, 2013 at 10:36 am

The manvotational book would be great! Hope the store takes off!

294 GMrBill June 20, 2013 at 11:10 am

Gentleman & Scholar Tee, XL
You guys are awesome.

295 Daniel June 20, 2013 at 12:45 pm

I would love the Rudyard Kipling “If” Poster.

296 Pike June 20, 2013 at 1:17 pm

Like many other people, I’d have to go with the strength and honor t-shirt

297 Donovan Diminyatz June 20, 2013 at 5:46 pm

Certainly a shirt bearing the tools of manliness would serve as a reminder as to the few basic tools a man truly needs.

298 Michal N. June 21, 2013 at 6:15 am

Hi, if I win I’d like The Art of Manliness Book.

299 Rob Berra June 21, 2013 at 8:59 am

If the gods will that I should be the winner here (pauses to pour sacrificial libation), I would be honored to own a signed copy of the Manvotionals book.

Incidentally, although I don’t drink the stuff, coffee is considered a mighty manly beverage. Perhaps your next project might be a mug-o-manliness or two?

300 Ben G. June 21, 2013 at 11:31 am

The Bull Moose T-Shirt looks great!

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